Are FAQs important for websites and what are their benefits?

Yes, FAQs are important for websites because they provide short and direct answers that can be used by Google for the answer box and 'People also ask' section. They also help catch long questions that the page itself may not rank for, and can increase clicks by answering buyers' doubts. Additionally, FAQs can link to deeper pages and provide a source for AI answers. However, having the same generic FAQ on multiple pages can be seen as low value by Google. A well-implemented FAQ can have several benefits, including increased visibility and credibility.